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Specialized B2B Video Production:
Case Study Videos for B2B Brands

Turn customer success into credible proof for sales.

Worldwide filming.

GlenStory

We specialize exclusively in B2B customer story and case study videos. Since 2016 we’ve delivered 200+ projects for global B2B brands. Our director-led process keeps interviews strong, production smooth, and outcomes predictable — whether we film on-site or work with remote material. Filming on-site across Europe and the Middle East.

  • 10 years

  • 200+ stories

  • b2b

  • full-service

Case Study Videos

A video case study is a persuasive way to package your customer’s experience — how a customer solved a real business challenge with your product or service — and what measurable impact followed.

Built around first-person narration and director-led storytelling, it brings proof to the screen as facts, figures, and skimmable bullet-point outcomes, supported by cinematic B-roll and product/screen visuals. Not just a testimonial—structured storytelling with visible proof.

Our strengths

Case Study Focus

Director-led production

Case studies aren’t “one of many formats” for us — they’re the core. That focus built a repeatable process and deep, genre-specific craft.

Every project is led by a director — on set and in post. That ensures strong interviews, clear storytelling choices, and a consistent final result.

10+ years
in VOC

End-to-end production

We’re proud that clients return year after year. Predictable delivery and easy collaboration make repeat projects simple.

We handle concept development, script writing, interviews, filming, and editing, keeping your team’s involvement minimal while ensuring a smooth process.

Regional coverage

We work across Europe and the Middle East — including non-EU markets such as the Balkans and the Caucasus — with Central Asia coverage when needed.

Portfolio Showcase

Risk-Free Start

We handle the preparation and concept development upfront. You only make the first payment once the concept feels right. If our initial direction doesn’t match your expectations, you can step away with no obligation.

What clients value most

Client: Cisco

“Before collaborating with GlenStories, we had already attempted to create a success story with one of our insurance companies. Unfortunately, we couldn't convey the essence of this success the way we wanted, neither in video nor in text.

However, thanks to the professional video from the GlenStories team, our story finally came to light in the best possible way. They managed to capture the key moments and convey the atmosphere and emotions that words can't describe. This video even made it into Cisco's best practices and can serve as an example for other studios around the world”

Tetyana Oleynik

Marketing manager at Cisco Systems

Client: Microsoft

“GlenStories offered us a turnkey solution for our video storytelling needs with Microsoft. All we needed to do was coordinate with our customer to initiate the story creation process. GlenStories took care of the rest - from interviews to scripting and filming. They even managed the production without our presence. Their expertise resulted in a series of impactful stories that enhanced our reputation and celebrated the achievements of our clients.”

Iryna Tyshchenko

Former Marketing and Communications Manager at Microsoft

Client: Wings4You Agency

“ it's an amazing opportunity to work with you. We truly love the work that you're creating. It's always exciting to see the outcome, from the filming to the post-production. Thank you so much for putting in so much effort, especially in accommodating urgent requests and delivering everything on time. It's always a pleasure working with you. Thank you once again.”

Begum Kahraman, Manager at Wings4You

Client: Zebra

I highly recommend Evgeniy for any B2B video production. He has a rare ability to grasp complex technical concepts—like our Zebra Technology—and translate them into a clear, compelling story that resonates with non-technical viewers. What truly sets Evgeniy apart is his commitment to excellence; he never accepts 'good enough.' He is tireless in his pursuit of the perfect shot, showing incredible patience and precise professionalism as he works through a scene until it is exactly right. On set, he was invaluable. He directed our spokespeople—who are not professional actors—with a calm authority that made them feel relaxed and confident. He didn’t just hit record; he actively helped shape our messaging during the interviews to ensure every word landed. The entire shoot was impeccably organized and efficient, making the best use of our time on-site. If you want a producer who blends technical insight with an uncompromising eye for quality, Evgeniy is the best in the business.

Iryna Tyshchenko

Former Marketing and Communications Manager at Microsoft

Client: EPAM


I’ve had the pleasure of working with Yevhen and the Glenstory team on multiple occasions, including two case study productions where EPAM was a client of Microsoft, as well as collaborating with Glenstory as a vendor. Each time, Yevhen and his team demonstrated absolute professionalism and deep expertise across the entire end-to-end production process - from pre-production planning, through filming, to post-production delivery. Everything was exceptionally well managed, with great attention to detail and clear communication throughout. They are highly flexible, accommodating, and a real pleasure to work with, even in complex, multi-stakeholder projects. Most importantly, the quality of their work consistently stands out - they are truly skilled at what they do. I’m very impressed with the work that Yevhen and Glenstory are doing and would highly recommend them to anyone looking for a reliable, top-tier production partner.

Alisa Chernysh

Senior Alliance Director at EPAM

Get started with a free consultation

Our solutions

  • We film on location to capture interviews, the customer’s environment, and the way your solution is used in practice. In editing, we can add supporting graphics where needed, helping turn the material into a persuasive customer success story. The result combines the emotional impact of a real interview, the clarity of facts strengthened by on-screen graphics, and a strong narrative shaped through director-led storytelling.

  • We combine remote interviews, existing materials, and selected production support to create customer stories with less coordination on your side. This format works well when teams are busy, locations are spread out, or a full shoot is not practical.

  • We combine three or four customer stories into one video to show a wider range of use cases, industries, or results. This format works well when you want one piece that reflects repeated customer success across different contexts.

Workflow

The process of working on video cases is meticulously thought out and has been refined multiple times.

Dive into our Success Story Blueprint to see how we craft compelling narratives, tailor-fit to your needs.

Unlock Success Story